Hi, We're Seed & Signal, creating businesses
that feel like you
Hi, We're Seed & Signal, creating businesses
that feel like you
For over ten years, I’ve partnered with businesses of all sizes to turn their ideas into digital experiences that feel human, clear, and deeply aligned with their brand. My approach combines clean, responsive design with a focus on usability, so users not only enjoy the journey, but know exactly where to go next
Zack Riley-Hughes and Brandon Pham came together through design, but what bonded them was belief. Belief in better processes. In equity, empathy, and real impact. In the power of thoughtful creative work to change the way people feel about a product, a service, a brand, or even themselves.
I believe great design is rooted in collaboration. That means understanding your goals, your audience, and your story before a single layout is built. Whether I’m helping a neighborhood café connect with loyal locals or designing a scalable platform for a remote global team, I bring the same care, precision, and curiosity to every project
We believe great design is rooted in collaboration. That means understanding your goals, your audience, and your story before a single layout is built. Whether we're helping a neighborhood café connect with loyal locals or designing a scalable platform for a remote global team, we bring the same care, precision, and curiosity to every project
Work Experiences
Work Experiences
Work Experiences
Where We've grown, designed and contributed
2025 - Current
Contractor
Red Thread Innovations
Led the redesign of over 15 client websites, improving overall engagement and conversion rates by up to 40%. Introduced a modular design system that streamlined internal workflows and improved collaboration across teams
2025
Digital Marketing & Animation
Co-operators Group Ltd
Directed creative execution of the 2024 Co-Operators TTC train-wrap campaign, for Toronto’s subway and streetcars.
2025
Digital Marketing
Enviroware Projects
Created and maintained online presence across multiple social media platforms, revamp website
2024 - 2025
Social Media Coordinator
Sheridanlife Radio
Implemented impactful marketing strategies founded on business metrics through online ad campaigns on Instagram and Twitter that resulted in a 15% increase in user engagement. Spearheaded the design and implementation of web-based content management systems, developed brand guidelines, and Design Systems for Sheridan-life Radio, enhancing live shows and podcasts online presence. Designed Merchandise including: Shirts, Sweaters, Phonecases, and Stickers, selling 450 units in the first 2 weeks, growing public brand equity, reputation, and presences on campus.
2025 - Current
Contractor
Red Thread Innovations
Led the redesign of over 15 client websites, improving overall engagement and conversion rates by up to 40%. Introduced a modular design system that streamlined internal workflows and improved collaboration across teams
2025
Digital Marketing & Animation
Co-operators Group Ltd
Directed creative execution of the 2024 Co-Operators TTC train-wrap campaign, for Toronto’s subway and streetcars.
2025
Digital Marketing
Enviroware Projects
Created and maintained online presence across multiple social media platforms, revamp website
2024 - 2025
Social Media Coordinator
Sheridanlife Radio
Implemented impactful marketing strategies founded on business metrics through online ad campaigns on Instagram and Twitter that resulted in a 15% increase in user engagement. Spearheaded the design and implementation of web-based content management systems, developed brand guidelines, and Design Systems for Sheridan-life Radio, enhancing live shows and podcasts online presence. Designed Merchandise including: Shirts, Sweaters, Phonecases, and Stickers, selling 450 units in the first 2 weeks, growing public brand equity, reputation, and presences on campus.
2025 - Current
Contractor
Red Thread Innovations
Led the redesign of over 15 client websites, improving overall engagement and conversion rates by up to 40%. Introduced a modular design system that streamlined internal workflows and improved collaboration across teams
2025
Digital Marketing & Animation
Co-operators Group Ltd
Directed creative execution of the 2024 Co-Operators TTC train-wrap campaign, for Toronto’s subway and streetcars.
2025
Digital Marketing
Enviroware Projects
Created and maintained online presence across multiple social media platforms, revamp website
2024 - 2025
Social Media Coordinator
Sheridanlife Radio
Implemented impactful marketing strategies founded on business metrics through online ad campaigns on Instagram and Twitter that resulted in a 15% increase in user engagement. Spearheaded the design and implementation of web-based content management systems, developed brand guidelines, and Design Systems for Sheridan-life Radio, enhancing live shows and podcasts online presence. Designed Merchandise including: Shirts, Sweaters, Phonecases, and Stickers, selling 450 units in the first 2 weeks, growing public brand equity, reputation, and presences on campus.